Why Bother?
By Michael Pollan
Editor's Note: This essay was
originally published in the
New York Times Magazine
on April 20, 2008. Those of you familiar with Pollan's work
(among others, the books
In Defense of Food: An Eater's Manifesto
and The Omnivore's Dilemma)
know that as well as being an excellent writer, he is a passionate and
aware citizen. In this essay, he addresses the all-important
question for many of us who just can't help but sometimes wonder:
Why bother? We're honored to have his work on WOC's site and
sincerely appreciate his allowing us to publish this essay.
Why bother? That really is the big
question facing us as individuals hoping to do something about climate
change, and it's not an easy one to answer. I don't know about you,
but for me the most upsetting moment in "An Inconvenient Truth" came
long after Al Gore scared the hell out of me, constructing an utterly
convincing case that the very survival of life on earth as we know it
is threatened by climate change. No, the really dark moment came
during the closing credits, when we are asked to . . . change our
light bulbs. That's when it got really depressing. The immense
disproportion between the magnitude of the problem Gore had described
and the puniness of what he was asking us to do about it was enough to
sink your heart.
But the drop-in-the-bucket issue is not the only problem lurking
behind the "why bother" question. Let's say I do bother, big time. I
turn my life upside-down, start biking to work, plant a big garden,
turn down the thermostat so low I need the Jimmy Carter signature
cardigan, forsake the clothes dryer for a laundry line across the
yard, trade in the station wagon for a hybrid, get off the beef, go
completely local. I could theoretically do all that, but what would be
the point when I know full well that halfway around the world there
lives my evil twin, some carbon-footprint doppelgδnger in Shanghai or
Chongqing who has just bought his first car (Chinese car ownership is
where ours was back in 1918), is eager to swallow every bite of meat I
forswear and who's positively itching to replace every last pound of
CO2 I'm struggling no longer to emit. So what exactly would I have to
show for all my trouble?
A sense of personal virtue, you might suggest, somewhat sheepishly.
But what good is that when virtue itself is quickly becoming a term of
derision? And not just on the editorial pages of The Wall Street
Journal or on the lips of the vice president, who famously dismissed
energy conservation as a "sign of personal virtue." No, even in the
pages of The New York Times and The New Yorker, it seems the epithet
"virtuous," when applied to an act of personal environmental
responsibility, may be used only ironically. Tell me: How did it come
to pass that virtue a quality that for most of history has generally
been deemed, well, a virtue became a mark of liberal softheadedness?
How peculiar, that doing the right thing by the environment buying
the hybrid, eating like a locavore should now set you up for the Ed
Begley Jr. treatment.
And even if in the face of this derision I decide I am going to
bother, there arises the whole vexed question of getting it right. Is
eating local or walking to work really going to reduce my carbon
footprint? According to one analysis, if walking to work increases
your appetite and you consume more meat or milk as a result, walking
might actually emit more carbon than driving. A handful of studies
have recently suggested that in certain cases under certain
conditions, produce from places as far away as New Zealand might
account for less carbon than comparable domestic products. True, at
least one of these studies was co-written by a representative of
agribusiness interests in (surprise!) New Zealand, but even so, they
make you wonder. If determining the carbon footprint of food is really
this complicated, and I've got to consider not only "food miles" but
also whether the food came by ship or truck and how lushly the grass
grows in New Zealand, then maybe on second thought I'll just buy the
imported chops at Costco, at least until the experts get their
footprints sorted out.
There are so many stories we can tell ourselves to justify doing
nothing, but perhaps the most insidious is that, whatever we do manage
to do, it will be too little too late. Climate change is upon us, and
it has arrived well ahead of schedule. Scientists' projections that
seemed dire a decade ago turn out to have been unduly optimistic: the
warming and the melting is occurring much faster than the models
predicted. Now truly terrifying feedback loops threaten to boost the
rate of change exponentially, as the shift from white ice to blue
water in the Arctic absorbs more sunlight and warming soils everywhere
become more biologically active, causing them to release their vast
stores of carbon into the air. Have you looked into the eyes of a
climate scientist recently? They look really scared.
So do you still want to talk about planting gardens?
I do.
Whatever we can do as individuals to change the way we live at this
suddenly very late date does seem utterly inadequate to the challenge.
It's hard to argue with Michael Specter, in a recent New Yorker piece
on carbon footprints, when he says: "Personal choices, no matter how
virtuous [N.B.!], cannot do enough. It will also take laws and money."
So it will. Yet it is no less accurate or hardheaded to say that laws
and money cannot do enough, either; that it will also take profound
changes in the way we live. Why? Because the climate-change crisis is
at its very bottom a crisis of lifestyle of character, even. The Big
Problem is nothing more or less than the sum total of countless little
everyday choices, most of them made by us (consumer spending
represents 70 percent of our economy), and most of the rest of them
made in the name of our needs and desires and preferences.
For us to wait for legislation or technology to solve the problem of
how we're living our lives suggests we're not really serious about
changing something our politicians cannot fail to notice. They will
not move until we do. Indeed, to look to leaders and experts, to laws
and money and grand schemes, to save us from our predicament
represents precisely the sort of thinking passive, delegated,
dependent for solutions on specialists that helped get us into this
mess in the first place. It's hard to believe that the same sort of
thinking could now get us out of it.
Thirty years ago, Wendell Berry, the Kentucky farmer and writer, put
forward a blunt analysis of precisely this mentality. He argued that
the environmental crisis of the 1970s an era innocent of climate
change; what we would give to have back that environmental crisis!
was at its heart a crisis of character and would have to be addressed
first at that level: at home, as it were. He was impatient with people
who wrote checks to environmental organizations while thoughtlessly
squandering fossil fuel in their everyday lives the 1970s equivalent
of people buying carbon offsets to atone for their Tahoes and Durangos.
Nothing was likely to change until we healed the "split between what
we think and what we do." For Berry, the "why bother" question came
down to a moral imperative: "Once our personal connection to what is
wrong becomes clear, then we have to choose: we can go on as before,
recognizing our dishonesty and living with it the best we can, or we
can begin the effort to change the way we think and live."
For Berry, the deep problem standing behind all the other problems of
industrial civilization is "specialization," which he regards as the
"disease of the modern character." Our society assigns us a tiny
number of roles: we're producers (of one thing) at work, consumers of
a great many other things the rest of the time, and then once a year
or so we vote as citizens. Virtually all of our needs and desires we
delegate to specialists of one kind or another our meals to
agribusiness, health to the doctor, education to the teacher,
entertainment to the media, care for the environment to the
environmentalist, political action to the politician.
As Adam Smith and many others have pointed out, this division of labor
has given us many of the blessings of civilization. Specialization is
what allows me to sit at a computer thinking about climate change. Yet
this same division of labor obscures the lines of connection and
responsibility linking our everyday acts to their real-world
consequences, making it easy for me to overlook the coal-fired power
plant that is lighting my screen, or the mountaintop in Kentucky that
had to be destroyed to provide the coal to that plant, or the streams
running crimson with heavy metals as a result.
Of course, what made this sort of specialization possible in the first
place was cheap energy. Cheap fossil fuel allows us to pay distant
others to process our food for us, to entertain us and to (try to)
solve our problems, with the result that there is very little we know
how to accomplish for ourselves. Think for a moment of all the things
you suddenly need to do for yourself when the power goes out up to
and including entertaining yourself. Think, too, about how a power
failure causes your neighbors your community to suddenly loom so
much larger in your life. Cheap energy allowed us to leapfrog
community by making it possible to sell our specialty over great
distances as well as summon into our lives the specialties of
countless distant others.
Here's the point: Cheap energy, which gives us climate change, fosters
precisely the mentality that makes dealing with climate change in our
own lives seem impossibly difficult. Specialists ourselves, we can no
longer imagine anyone but an expert, or anything but a new technology
or law, solving our problems. Al Gore asks us to change the light
bulbs because he probably can't imagine us doing anything much more
challenging, like, say, growing some portion of our own food. We can't
imagine it, either, which is probably why we prefer to cross our
fingers and talk about the promise of ethanol and nuclear power new
liquids and electrons to power the same old cars and houses and lives.
The "cheap-energy mind," as Wendell Berry called it, is the mind that
asks, "Why bother?" because it is helpless to imagine much less
attempt a different sort of life, one less divided, less reliant.
Since the cheap-energy mind translates everything into money, its
proxy, it prefers to put its faith in market-based solutions carbon
taxes and pollution-trading schemes. If we could just get the
incentives right, it believes, the economy will properly value
everything that matters and nudge our self-interest down the proper
channels. The best we can hope for is a greener version of the old
invisible hand. Visible hands it has no use for.
But while some such grand scheme may well be necessary, it's doubtful
that it will be sufficient or that it will be politically sustainable
before we've demonstrated to ourselves that change is possible. Merely
to give, to spend, even to vote, is not to do, and there is so much
that needs to be done without further delay. In the judgment of
James Hansen, the NASA climate scientist who began sounding the alarm
on global warming 20 years ago, we have only 10 years left to start
cutting not just slowing the amount of carbon we're emitting or
face a "different planet." Hansen said this more than two years ago,
however; two years have gone by, and nothing of consequence has been
done. So: eight years left to go and a great deal left to do.
Which brings us back to the "why bother" question and how we might
better answer it. The reasons not to bother are many and compelling,
at least to the cheap-energy mind. But let me offer a few admittedly
tentative reasons that we might put on the other side of the scale:
If you do bother, you will set an example for other people. If enough
other people bother, each one influencing yet another in a chain
reaction of behavioral change, markets for all manner of green
products and alternative technologies will prosper and expand. (Just
look at the market for hybrid cars.) Consciousness will be raised,
perhaps even changed: new moral imperatives and new taboos might take
root in the culture. Driving an S.U.V. or eating a 24-ounce steak or
illuminating your McMansion like an airport runway at night might come
to be regarded as outrages to human conscience. Not having things
might become cooler than having them. And those who did change the way
they live would acquire the moral standing to demand changes in
behavior from others from other people, other corporations, even
other countries.
All of this could, theoretically, happen. What I'm describing
(imagining would probably be more accurate) is a process of viral
social change, and change of this kind, which is nonlinear, is never
something anyone can plan or predict or count on. Who knows, maybe the
virus will reach all the way to Chongqing and infect my Chinese evil
twin. Or not. Maybe going green will prove a passing fad and will lose
steam after a few years, just as it did in the 1980s, when Ronald
Reagan took down Jimmy Carter's solar panels from the roof of the
White House.
Going personally green is a bet, nothing more or less, though it's one
we probably all should make, even if the odds of it paying off aren't
great. Sometimes you have to act as if acting will make a difference,
even when you can't prove that it will. That, after all, was precisely
what happened in Communist Czechoslovakia and Poland, when a handful
of individuals like Vaclav Havel and Adam Michnik resolved that they
would simply conduct their lives "as if" they lived in a free society.
That improbable bet created a tiny space of liberty that, in time,
expanded to take in, and then help take down, the whole of the Eastern
bloc.
So what would be a comparable bet that the individual might make in
the case of the environmental crisis? Havel himself has suggested that
people begin to "conduct themselves as if they were to live on this
earth forever and be answerable for its condition one day." Fair
enough, but let me propose a slightly less abstract and daunting
wager. The idea is to find one thing to do in your life that doesn't
involve spending or voting, that may or may not virally rock the world
but is real and particular (as well as symbolic) and that, come what
may, will offer its own rewards. Maybe you decide to give up meat, an
act that would reduce your carbon footprint by as much as a quarter.
Or you could try this: determine to observe the Sabbath. For one day a
week, abstain completely from economic activity: no shopping, no
driving, no electronics.
But the act I want to talk about is growing some even just a little
of your own food. Rip out your lawn, if you have one, and if you
don't if you live in a high-rise, or have a yard shrouded in shade
look into getting a plot in a community garden. Measured against the
Problem We Face, planting a garden sounds pretty benign, I know, but
in fact it's one of the most powerful things an individual can do to
reduce your carbon footprint, sure, but more important, to reduce your
sense of dependence and dividedness: to change the cheap-energy mind.
A great many things happen when you plant a vegetable garden, some of
them directly related to climate change, others indirect but related
nevertheless. Growing food, we forget, comprises the original solar
technology: calories produced by means of photosynthesis. Years ago
the cheap-energy mind discovered that more food could be produced with
less effort by replacing sunlight with fossil-fuel fertilizers and
pesticides, with a result that the typical calorie of food energy in
your diet now requires about 10 calories of fossil-fuel energy to
produce. It's estimated that the way we feed ourselves (or rather,
allow ourselves to be fed) accounts for about a fifth of the
greenhouse gas for which each of us is responsible.
Yet the sun still shines down on your yard, and photosynthesis still
works so abundantly that in a thoughtfully organized vegetable garden
(one planted from seed, nourished by compost from the kitchen and
involving not too many drives to the garden center), you can grow the
proverbial free lunch CO2-free and dollar-free. This is the
most-local food you can possibly eat (not to mention the freshest,
tastiest and most nutritious), with a carbon footprint so faint that
even the New Zealand lamb council dares not challenge it. And while
we're counting carbon, consider too your compost pile, which shrinks
the heap of garbage your household needs trucked away even as it feeds
your vegetables and sequesters carbon in your soil. What else? Well,
you will probably notice that you're getting a pretty good workout
there in your garden, burning calories without having to get into the
car to drive to the gym. (It is one of the absurdities of the modern
division of labor that, having replaced physical labor with fossil
fuel, we now have to burn even more fossil fuel to keep our unemployed
bodies in shape.) Also, by engaging both body and mind, time spent in
the garden is time (and energy) subtracted from electronic forms of
entertainment.
You begin to see that growing even a little of your own food is, as
Wendell Berry pointed out 30 years ago, one of those solutions that,
instead of begetting a new set of problems the way "solutions" like
ethanol or nuclear power inevitably do actually beget other
solutions, and not only of the kind that save carbon. Still more
valuable are the habits of mind that growing a little of your own food
can yield. You quickly learn that you need not be dependent on
specialists to provide for yourself that your body is still good for
something and may actually be enlisted in its own support. If the
experts are right, if both oil and time are running out, these are
skills and habits of mind we're all very soon going to need. We may
also need the food. Could gardens provide it? Well, during World War
II, victory gardens supplied as much as 40 percent of the produce
Americans ate.
But there are sweeter reasons to plant that garden, to bother. At
least in this one corner of your yard and life, you will have begun to
heal the split between what you think and what you do, to commingle
your identities as consumer and producer and citizen. Chances are,
your garden will re-engage you with your neighbors, for you will have
produce to give away and the need to borrow their tools. You will have
reduced the power of the cheap-energy mind by personally overcoming
its most debilitating weakness: its helplessness and the fact that it
can't do much of anything that doesn't involve division or
subtraction. The garden's season-long transit from seed to ripe fruit
will you get a load of that zucchini?! suggests that the
operations of addition and multiplication still obtain, that the
abundance of nature is not exhausted. The single greatest lesson the
garden teaches is that our relationship to the planet need not be
zero-sum, and that as long as the sun still shines and people still
can plan and plant, think and do, we can, if we bother to try, find
ways to provide for ourselves without diminishing the world.
Michael Pollan is the author of, among other works, In Defense of
Food: An Eater's Manifesto and The Omnivore's Dilemma. |